Newbie’s Guide to Umbraco Codegarden

Once you have spent some blissful hours getting acquainted with the finest CMS available, and after you have partaken of the responsive, helpful our.umbraco.org forum, you may start getting an urge to attend the annual Umbraco conference in Copenhagen, Denmark – Codegarden.

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Video - Frontend Fundamentals: Working in an Umbraco development team

I had the pleasure of speaking at uWestFest in March and have since created a video version of my talk, below. I hope you enjoy it.

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What’s Your Follow-up Strategy?

Stop right now – in the middle of whatever marketing or advertising project you are painstakingly planning. And don’t do anything else until you are crystal clear about how , exactly, you plan to follow-up.

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Digging Outlook 2010…

So, I finally upgraded from Office 2003, which I have been using since, probably, 2003, to Office 2010.At first I was worried that I would immediately be less efficient because I knew that the UI chan

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New Statistics About Social Media Usage–What It Means for Your Marketing

So, I came across two tidbits in the latest issue of the New York Enterprise Report about recent surveys done about Social Media usage among different demographics.

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On the Media Talks About SEO

This past Sunday’s On the Media NPR program featured several stories about Search Engine Optimization (SEO). If you have always wanted a clear and simple explanation of this mysterious field, check out these 5 excellent audio segments (transcripts also available).

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Getting Started on Twitter – Part 3

So, now that you've gotten a bit familiar with the mechanics of posting on Twitter (from Part 1 and Part 2 in this series), it’s time to learn about a few additional “Twitter Terms.” If you've ever wondered what “retweeting” and “hash tags” are, or how to reply to someone else’s tweet, this article is for you.

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The Purpose and Etiquette of Retweets

Nifty follow-up to my e-zine article last week. This goes a bit in-depth about the value of retweeting for your business/brand.

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Getting Started on Twitter – Part 2

In Part 1 we covered the basics of setting up an account and starting to follow conversations. This article will discuss content syndication/reuse.

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An interesting perspective: FB Fan Page or Website?

This is a great post by Guy Kawasaki about why he decided to create a FB Fan page for his new book launch, rather than a separate custom website. I think “speed of implementation” is a great motivation for going this route. However, I might argue his point that a website would cost significantly more than a custom souped-up Fanpage.

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